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Informa Engage

Product Guide

Event Guide Breakdown

Pre-Rollout

Pre-rollout event guides are initially created before all sponsorships are secured. The website is utilized to attract additional sponsors. Premium sponsors are required to have resources and other necessary materials prepared. This process typically takes around 10 days for creative development and approximately 12 hours for costing. Additional sponsors will be incorporated in weekly increments as they are confirmed.

Standard Rollout

The standard rollout for event guides commences once all materials are prepared for the creative team to begin their work. Although the initial build typically takes around 10 business days without additional hours for development, subsequent updates are less frequent, requiring less time overall and resulting in a more cost-effective timeline.

< 12 Sponsors

12 Sponsors or Fewer

The “12 Sponsors or Fewer” model showcases all sponsors prominently on the main home page, with each sponsor having its own dedicated page accessible via click-through. Upon receiving all necessary materials, the creative team requires approx. 12-15 business days to complete the construction phase of the build. Subsequent updates are implemented over the following weeks. The entire process, including construction and updates, requires a total of 37 hours.

12-15 Business Days

Total Build Days

37+ Hours

Total Build Time
Event Video

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Elevate Your Brand with
Informa Engage Creative Services

Agriculture / Beef

My Services:

My Relationship Manager:

Brian Reinholz

VP, Program Management

Engage Strategic Advisors:

Sr. Director, Audience Data Strategy

Sr. Director, Marketing Services Development

Director, Program Management

Sr. Director, Advertising Solutions Group

My Team:

Advertising Solutions:

Team Manager:

Dennis Boiko
Senior Director, ASG

Audience Extension Managers:

Jenny Lee
Senior Director, ASG

Mary Fox
Senior Director

Campaign Analytics:

Karen B.
Senior Director, ASG

Jenny Lee
Senior Director, ASG

ASG Manager:

Cristen Matthews
Senior Director, ASG

Collin Ainsworth
Senior Director, ASG

Creative:

Amy James
Director, Marketing Services Design

Webinars & Virtual Experiences:

Emily Jackson
Senior Director, ASG

Program Management:

Albra Buelow
Senior Director, ASG

Research:

Kristin Letourneau
VP, Research